Business4Better China

UBM Asia launched Business4Better China (B4B China) in 2015. It is a non-profit event to connect mid-sized businesses and non-profits in China for establishing community partnership projects. Participants explored high-impact community initiatives and networked to enhance the knowledge, competencies and contacts to make a substantive impact on corporate social responsibilities as well as on business performance.

Guardian of a Child Star

UBM China (Hangzhou)’s CBME team launched a charity programme “Guardian of a Child Star” in 2015 to raise social awareness and get support for autistic children. The team engaged 42 baby product suppliers to donate products for the charity bazaar held during the CBME China fair from 22-24 July 2015 and raised RMB 220,000 in total to help autistic children.

NGO India

NGO India, organised by UBM India, is an annual non-profit initiative designed to allow NGOs based in India and overseas to network, share best practices and positively engage with key stakeholders from domestic and international corporations, local and national governments and the general public. ‘Giving Back - NGO India 2013’ campaign was awarded 'The Outstanding CSR Contribution in Media Sector' in the National CSR Conclave & Awards 2014 and ‘The Best Social Media Campaign’ at World CSR Congress 2013.

Food Angel’s Food Recovery Programme

UBM Asia and Hong Kong Convention and Exhibition Centre join hands to donate unconsumed food from UBM Asia’s seven international trade exhibitions held at the Centre to support Food Angel’s Food Recovery Programme in the spirit of “Fight Hunger Donate Food”.  Unconsumed food were donated to Food Angel, and then distributed to people in need.

Nanyang Charity Run

25 UBM Malaysia staff participated in the six-kilometre Nanyang Charity Run 2013 to raise funds for the underprivileged. UBM Malaysia donated to the charity run and all proceeds of the event was aimed to helping the needy such as orphans, the elderly and single mothers.

Charity Fashion Pop-up Sale

UBM Asia‘s APLF team combined creativity with hard work in sponsoring a charity fashion pop-up sale to raise money for the Hong Kong non-profit Crossroads Foundation. All items were donated by top fashion and lifestyle brands and companies. The event provided a unique opportunity to connect the fashion industry with those in need.


UBM India’s Delhi office supported ‘Food-A-Thon’ by collecting 115 kilograms of food in October 2013. It was a wonderful effort in the fight against hunger and malnutrition in India and formed part of UBM’s ‘Mission of Giving Back to Society’ programme.

UNICEF Charity Run

UBM Asia sponsored 19 colleagues to participate in the UNICEF 2012 Charity Run (10 km). This event aimed to raise over HK$9 million to support UNICEF’s HIV/AIDS prevention work.

Charity Bazaar to raise fund for a physically challenged child

UBM China (Shanghai) held a charity bazaar to support a hearing loss child. Our staff donated new and unused goods and raised money for the child to take medical treatment.