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LET'S GO SPRING-SUMMER 2010....Be Bold and Inventive

Trends by APLF, in collaboration with
Olivier Guillemin, Chairman of the Comité Français de la Couleur


DIRECTION:
earth 
     

Delight in action - A theme A theme conducive to action and authentic well-being: travel, escape, discover, be yourself and live, extend yourself, get excited...





  


Colours:

• Original colours, mineral or textiles
• Tones paying tribute to the pioneers or fossil hunters: the faded colours of reminiscent of dust and time past.
• Sometimes dense colours spiked with spices or natural accents: terracotta, pale sand, gypsum flowers, clay, ochre and madder, saffron and paprika

 

Style & spirit:

• Natural elegance in a "primitive chic" and "casual glamour" spirit
• When sportswear plays on the senses to awaken our primitive emotions


Materials & Textures:

• Original materials revamped and sublimated
• Vegetable leathers, organic materials
• A dry feel
• Suede, sanded, fluffy calf
• Flesh splits; double face; grunge leather
• Plaiting, embossing, pleats, burnt-out effects
• Horsehair, cord, raffia
 


• Aged and oxidised metal, bronze trims
• Pigment-like textures
• Hybrid graphics, natural/artificial
• Mineral prints and imprints
• Wild, veined looks
• Exotic patterns and jungle motifs
• Ethnic pokerwork, tattoos and markings
• Laser cut-outs 



Leather  and fabric swatches from MM&T March 2009 Exhibitors

Photos from Left to right, top to bottom:
Fererro Conceria, Italy; Kyungeng, Korea;
Shafeeq Sameel, India; Demand Facing Material, China; Kardersan, Turkey;
Leatherworks, USA; Pellerossa, Italy; Domodossola, Italy

Click here to see the other SS '10 trend directions by APLF

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All APLF Events

6 - 8 Oct 2009
Hong Kong

29 - 31 Mar 2010
Hong Kong

29 - 31 Mar 2010
Hong Kong

2 -4 Sept 2009
Shanghai

2 -4 Sept 2009
Shanghai

2 -4 Sept 2009
Shanghai

7 - 9 May 2009
New Delhi

Submission Deadline:
14 February 2009

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